Why Segmenting Users Matters In Email Marketing
Segmenting email lists isn’t just about increasing open rates, click-throughs, and conversions. Are those all great things to achieve with email? Sure. But, your primary goal with emails, just like all marketing messages, should be to add value to your...Living Your Brand Story
Crafting and recognizing the need to have a brand story is great, but it isn’t enough. You have to go out and live that story. You have to allow it to guide everything you do as a company and you have to get your employees to buy into that story. It can get a little...7 Reasons Your Website Isn’t Getting Leads
So you’ve got a new, gorgeous website. Maybe you even paid a pretty penny for that new web design. But six months after launching, you haven’t seen any returns on your investment. You don’t have leads rolling in and your traffic seems to have dipped since you...Why Your New Site Isn’t On The First Page of Google
So you’ve invested in a new website, branding, design and digital marketing strategy – you’ve even started blogging! Congratulations! But, why aren’t you on the first page of Google? After a few weeks of feeling really good about where your...Get Better Marketing Results.
