Meet

Fail Fest

Branding + Creative Design + Web Design

Overview:

 

Fail Fest is a celebration of the role of failure in innovation. Fail Fest first appeared in the Fishers area in 2014, and it has gained traction on a national level since then. This business conference event became so popular that it is now broken into several events throughout the year in cities all over the US.

What We Did:

We’ve partnered with the team at Launch Fishers for a number of years to help provide creative collateral for Fail Fest. We designed the original logo, but in 2017, we proudly took part in the design of their website as well. We had a blast working with the Fail Fest team to put together a selection of custom illustrations that would make the Fail Fest website really pop.

Meet

Fail Fest

Branding + Creative Design + Web Design

Overview:

 

Fail Fest is a celebration of the role of failure in innovation. Fail Fest first appeared in the Fishers area in 2014, and it has gained traction on a national level since then. This business conference event became so popular that it is now broken into several events throughout the year in cities all over the US.

What We Did:

We’ve partnered with the team at Launch Fishers for a number of years to help provide creative collateral for Fail Fest. We designed the original logo, but in 2017, we proudly took part in the design of their website as well. We had a blast working with the Fail Fest team to put together a selection of custom illustrations that would make the Fail Fest website really pop.

Meet

Fail Fest

Overview:

 

Fail Fest is a celebration of the role of failure in innovation. Fail Fest first appeared in the Fishers area in 2014, and it has gained traction on a national level since then. This business conference event became so popular that it is now broken into several events throughout the year in cities all over the US.

What We Did:

We’ve partnered with the team at Launch Fishers for a number of years to help provide creative collateral for Fail Fest. We designed the original logo, but in 2017, we proudly took part in the design of their website as well. We had a blast working with the Fail Fest team to put together a selection of custom illustrations that would make the Fail Fest website really pop.

2017 Fail Fest Website

While Iconic is not new to the Fail Fest creative, 2017 was the first year we’ve had the opportunity to create the website design. We were thrilled to be a part of this creative process, and we had a blast putting together a new look for this business conference. We wanted the overall look and feel to capture the spirit of the brand… we wanted something scrappy, innovative, fun, and appealing.

Fail Fest Branding & Creative Design

We’ll never forget the day John Wechsler came into our office with the idea of a conference that celebrated failure. From that moment, we had an idea of what we wanted the Fail Fest brand to be. We put together a design depicting a scrappy inventor who has clearly faced some failures before. (The flying machine was created by our very own design team… we had fun putting on our inventor hats to try coming up with a flying machine that actually might stand a chance of working!) Ever since then, we have been involved in the creative behind Fail Fest.