Meet

GabeBabeTV

Brand Experience + Website Design

Overview:

GabeBabeTV is a channel on YouTube focused on love, life, and laughter. The family behind this channel and brand is a positive force in the lives of their viewers. There’s Gabe, Babe, Ceej, and soon to be baby girl. Posting every day on YouTube has garnered the family quite a few followers, but they were looking to grow their brand, increase their opportunities, and spread their message even wider.

What We Did:

When GabeBabeTV approached Iconic they were looking to build a website they could use to launch a store, podcast and email series from. What they found was a strategic partner who helped GabeBabeTV discover the power behind their message. Our team knew right away that Gabrielle and Chad were fun, loving, and passionate people. We wanted to build a website that reflected their personalities, connected with their fans, and allowed them to generate leads, collect email addresses, and promote all of their other offerings.

Meet

GabeBabeTV

Brand Experience + Website Design

Overview:

GabeBabeTV is a channel on YouTube focused on love, life, and laughter. The family behind this channel and brand is a positive force in the lives of their viewers. There’s Gabe, Babe, Ceej, and soon to be baby girl. Posting every day on YouTube has garnered the family quite a few followers, but they were looking to grow their brand, increase their opportunities, and spread their message even wider.

What We Did:

When GabeBabeTV approached Iconic they were looking to build a website they could use to launch a store, podcast and email series from. What they found was a strategic partner who helped GabeBabeTV discover the power behind their message. Our team knew right away that Gabrielle and Chad were fun, loving, and passionate people. We wanted to build a website that reflected their personalities, connected with their fans, and allowed them to generate leads, collect email addresses, and promote all of their other offerings.

Meet

GabeBabeTV

Overview:

GabeBabeTV is a channel on YouTube focused on love, life, and laughter. The family behind this channel and brand is a positive force in the lives of their viewers. There’s Gabe, Babe, Ceej, and soon to be baby girl. Posting every day on YouTube has garnered the family quite a few followers, but they were looking to grow their brand, increase their opportunities, and spread their message even wider.

What We Did:

When GabeBabeTV approached Iconic they were looking to build a website they could use to launch a store, podcast and email series from. What they found was a strategic partner who helped GabeBabeTV discover the power behind their message. Our team knew right away that Gabrielle and Chad were fun, loving, and passionate people. We wanted to build a website that reflected their personalities, connected with their fans, and allowed them to generate leads, collect email addresses, and promote all of their other offerings.

Digital Brand Experience

The GabeBabeTV project wasn’t just about creating a website, it was about creating a consistent presence and experience for the family across digital channels. GabeBabeTV is a channel on YouTube, yes, but the brand is expanding their influencer marketing offerings, adding consulting work to their business, increasing their social media presence, launching an online store, and producing a podcast. With so many ways to experience the brand, it was important the website be a place to bring it all together for fans and potential brand partners.

Website Design

The GabeBabeTV website design is all about bringing the family’s personality to life. The catchphrase, “What Up, Peeps?!”, from the YouTube Channel is front an center on the homepage. Click and scroll through the site and you’ll discover more about each of the family members. We also integrated their podcast and online store into the website, so they’re easy for fans to find. There are also forms integrated throughout the site collecting fan and potential partner and client information. Using MailChimp the Iconic team built the forms and created automated follow-up emails that are sent as soon as someone submits a form.